Macau Government Tourist Office

There is an article, posted on 17th December, 2010, talking about Youku.com is going to cooperate with Macau.com in order to improve the quality of online video. Youku.com is one of the most famous online video websites and Macau.com is an online travel agency. Both of them cooperate with each other, also with Macau Government Tourist Office and expertise in advertisement, so as to increase the usage of online videos and improve the quality of them. As internet has become a necessity of daily life and online videos have become more and more popular, they are now very important for tourists to plan their trips or use them as references. Therefore, they all believe that this cooperation can definitely help Macau to boost Tourism and income.
The full text of the article (Chinese)


Macau Government Tourist Office always tries hard to use new technology to help tourist and attract tourists to visit Macau. On the official website of Macau Government Tourist Office, there is an area called “eZone”. In “eZone”, there are four buttons, which are MacauMap, Photo Gallery, eCard and Video Clips.

Macau Map provides an electronic map for tourists. The map not only provides the street names and sightseeing place, but also bus routes and restaurant names. There are altogether six versions of Macau Map for different users. For example, MacauMap v4.3 for iPhone and iPod Touch, MacauMap v2.01 for PalmOS and MacauMap v3.0 for WEB. Also, the data of the map are always kept updating as they want to give tourists the latest and most accurate information.

Photo Gallery has divided into four groups: Macau Scenery, Christmas, Macau World Heritage and Events & Festivals. The gallery not only shows the pictures of Macau but also introduce the festivals in Macau and how Macau looks like in different events.

eCard let tourists to send cards, with beautiful pictures of Macau, to their friends and relatives. It is a very good idea as through sending eCards, more people can see the gorgeous scenery in Macau and it can attract people to visit.

The video clips promote the slogan “Experience Macau!” and there are five videos with different sensations – See, Taste, Feel, Hear and Touch. Those five videos can let people understand what the slogan is and know what they can do in Macau.


According to the news above and the introduction of eZone, it can be foreseen that Macau will use more and more information technology to help their tourism business. I think that they can use more social media such as facebook and twitter to help as they are now very popular channels to do promotions.